BIOGRAPHY

For Joel, light is more than a photographic tool. In his pictures, it becomes a photographic subject in its own right, lending human figures, landscapes, or even cars an almost unearthly lightness. Everything takes off and starts to shimmer a little, almost like in one of those dreams where you can fly. His wonderful exaggerations of reality go far beyond the cheerful monotony of much of contemporary photography. Genuine lightness is, after all, hard to come by.

Parallel to his commercial work, Joel's fine arts projects have been exhibited in galleries from London and Los Angeles to New York, Paris, Tokyo, and Berlin.

His first monograph, Monumental, was published in 2011 by Seltmann & Soehne.

He is the recipient of numerous international awards including ADC Young Guns, ADC Awards (USA & Germany), Adobe Design Achievement Award, Sony World Photography Awards, PDN's 30, PDN Photography Annual, PDN Self Promotion Awards, International Photography Awards, European Architectural Photography Prize, Geschossen und Gedruckt, Gruener & Jahr Photography Award, the Golden Eye Award, the Kodak Fotokalenderpreis, and Luerzer's 200 Best AD Photographers Worldwide.

He lives with his small family in Stuttgart, Germany.

CLIENTS

Accenture, Allianz, Amnesty International, AOK, Audi, Bosch, BMW, BW Bank, Canon, EnBW, F1 Racing, Ford, Hansgrohe, Honda, Hexagon, Intersport, Kärcher, Knauf, L–Bank, Lidl, Mercedes Benz, Pepsico, Porsche, Ralph Lauren, Renault, Scheufelen, Sky Tanking, Sunsweet, Suzuki, The Limited, TÜV SÜD, Vaillant, VISA, Volume Graphics, WMF, ZDF, Zeiss

AGENCIES

Burda Yukom, DH3, Dorten, Euro RSCG, Goodby Silverstein & Partners, HDW Mainz, Jung von Matt, Kolle Rebbe, Leo Burnett, McCann Erickson, Milch & Zucker, Nice Advertising, Peter Schmidt Group, Publicis Blueprint, Publicis Kaplan Thaler, Saatchi & Saatchi Pro, Strichpunkt, TBWA/CHIAT/DAY, Unexpected, Zum Goldenen Hirschen

EDITORIALS

Art, Barron's, Carerra Magazine, Christophorus – Porsche Magazine, Daimler 360°, Die Zeit, Focus, GEO, Gruener & Jahr Verlag,
Harper’s Bazaar, Motorwelt, Newsweek, Playboy, Spread ARTCULTURE,
SZ Magazin, Traffic – MB Bank, Technicity – Mercedes Benz, Zeit Leben, 11 Freunde, 125 Magazine